Hasbro Teams Up with TripAdvisor to Bring Vacations to The Game of LIFE

ta2LIFE has been around for over 60 years now, and now Hasbro is teaming up with TripAdvisor to bring vacations to the classic board game.

In this new edition of the game players will be encouraged to take a vacation by choosing from vacation cards inspired by some of TripAdvisor’s top-ranked family destinations and activities. There’s ski trips, a beach day in Punta Cana, hiking the Great Wall of China, visiting the Eiffel Tower, and more. There’s also travel mishaps like a camping failure and a flight cancelled last minute to add another aspect to the well-known gameplay.

but we realized we were missing one important element – vacations!

ta1“Graduating from college, getting married, buying a house, and having a family are all major life milestones, but we realized we were missing one important element – vacations!” said Jonathan Berkowitz, senior vice president of Hasbro Gaming. “Through our work with TripAdvisor, we’re introducing vacations and adventures into the iconic board game for the first time to encourage families to take a break, connect, and make lifelong travel memories together.”

The Game of LIFE with the vacation updates will be available at most major retailers nationwide and on HasbroToyShop.com this August for the approximate retail price of $19.99. I didn’t see a solid release date, but will hopefully be getting a copy of the game to take a look at closer to its release.

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